{"id":3520,"date":"2019-07-16T13:57:10","date_gmt":"2019-07-16T13:57:10","guid":{"rendered":"https:\/\/wp.ebiccenter.com.br\/?p=3520"},"modified":"2025-10-29T09:46:45","modified_gmt":"2025-10-29T12:46:45","slug":"vtex","status":"publish","type":"post","link":"https:\/\/ebinterchange.com.br\/index.php\/vtex\/","title":{"rendered":"VTEX integra o e-commerce ao Google Ads"},"content":{"rendered":"\n

A VTEX <\/a>empresa de tecnologia voltada para o com\u00e9rcio online, est\u00e1 expandindo a oferta do aplicativo VTEX Shopping Ads Powered by Google para sua base de clientes. Desse modo, a integra\u00e7\u00e3o da plataforma de e-commerce da companhia brasileira com a solu\u00e7\u00e3o Google Merchant Center (GMC) busca reduzir custos operacionais para varejistas com a automa\u00e7\u00e3o do processo.<\/p>\n\n\n\n

Durante evento, a empresa demonstrou o aplicativo, que permite automatizar a cria\u00e7\u00e3o de contas e o gerenciamento de campanha de Google Shopping diretamente na plataforma de e-commerce. A VTEX \u00e9 uma das primeiras empresas na Am\u00e9rica Latina a oferecer esse tipo de solu\u00e7\u00e3o integrada ao Google Shopping.<\/p>\n\n\n\n

Conforme Rafael Forte, country manager Brasil da empresa, \u201cO Google \u00e9 a certamente a maior ferramenta de busca do mundo. Est\u00e1 presente na jornada de compra de milh\u00f5es de consumidores. Estamos investindo para ampliar uso do VTEX Shopping Ads Powered by Google. Acreditamos que al\u00e9m de descomplicar o processo de an\u00fancios, tamb\u00e9m podemos ajudar os varejistas a vender mais\u201d.<\/p>\n\n\n\n

O VTEX Shopping Ads Powered by Google integra o e-commerce ao Google Ads, permitindo assim a divulga\u00e7\u00e3o dos produtos no Google Shopping usando Smart Shopping Campaigns. Tudo isso de forma r\u00e1pida e simples e com acompanhamento em tempo real. A integra\u00e7\u00e3o facilita ainda a sincroniza\u00e7\u00e3o do cat\u00e1logo da loja dentro da plataforma do Google, al\u00e9m da entrega automatizada das tags de convers\u00e3o, visualiza\u00e7\u00e3o de produtos e verifica\u00e7\u00e3o autom\u00e1tica da URL.<\/p>\n\n\n\n

\u201cA integra\u00e7\u00e3o com a VTEX mostra sobretudo a for\u00e7a da automa\u00e7\u00e3o. Assim como demonstra a escala do Google Shopping para o ecossistema de e-commerce\u201d, afirma Adriano Nasser, do Google Brasil. \u201cEsse trabalho em conjunto refor\u00e7a o compromisso do Google em ajudar empresas de todos os tamanhos a crescerem mais r\u00e1pido.\u201d<\/p>\n\n\n\n

Integra\u00e7\u00e3o EBInterchange e VTEX<\/h3>\n\n\n\n

A EBInterchange realiza a integra\u00e7\u00e3o do ERP de sua empresa com solu\u00e7\u00f5es como a VTEX. Automatize diversos processos do e-commerce, dessa forma garantindo assim maior agilidade, efici\u00eancia e seguran\u00e7a. Conhe\u00e7a mais sobre os benef\u00edcios que a integra\u00e7\u00e3o de sistemas pode trazer para sua empresa. Entre em contato<\/a> com a EBInterchage.<\/p>\n\n\n\n

\n\n\n\n

fonte: https:\/\/ecommercenews.com.br\/noticias\/lancamentos\/vtex-expande-oferta-de-solucao-para-varejo-integrada-ao-google-shopping\/<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"

A VTEX empresa de tecnologia voltada para o com\u00e9rcio online, est\u00e1 expandindo a oferta do aplicativo VTEX Shopping Ads Powered by Google para sua base de clientes. 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